Los Angeles, CA (April 2025) — As Earth Month encourages conscious consumption, Melissa’s Produce is proud to launch Organic Snax™—a robust new line of USDA Certified Organic nuts, dried fruits and trail mix blends, that checks all the boxes for today’s health-conscious, sustainability-minded shoppers.
Snacking continues to trend upward, with 48.8% of Americans now reaching for three or more snacks per day—a +2.7 point increase over last year. But consumers want more than just convenience. They’re seeking bold flavors, better-for-you ingredients, and clean labels—and Melissa’s Organic Snax delivers on all fronts.
This new lineup features 13 snackable options in resealable, recyclable containers—perfect for on-the-go lifestyles and eco-minded merchandising. From fiery Red Chile Pepper Banana Chips to nutrient-dense Performance Trail Mix, each variety is non-GMO, free from artificial ingredients, and designed to satisfy while supporting organic standards.
“Organic Snax is our answer to what today’s shoppers are asking for: great-tasting, responsibly sourced snacks that fit their values,” said Robert Schueller, Director of Public Relations at Melissa’s. “It’s the perfect Earth Month launch—not only for the planet, but for everyday eating.”
Explore the Full Organic Snax™ Lineup:
- Red Chile Pepper Banana Chips
- Dried Mangos
- Dried Apricots
- Dry Roasted & Salted Cashews
- Dry Roasted & Salted Almonds
- Performance Trail Mix Blend
- Endurance Trail Mix Blend
- Sweet & Spicy Trail Mix Blend
- Tropical Chocolate Trail Mix Blend
- Dark Chocolate Covered Raisins
- Milk Chocolate Covered Raisins
- Dark Chocolate Covered Almonds
- Milk Chocolate Covered Almonds
Melissa’s Organic Snax is available year-round and ideally suited for cross-merchandising with organic produce sets—adding value, variety, and visual interest to the organic department. This new line complements Melissa’s broader Organic Program, which now includes over 400 certified organic SKUs across fruits, vegetables, dried items, and value-added solutions.
To request samples, merchandising support, or to learn more about Melissa’s Organic offerings, contact your Melissa’s Sales Representative or reach out to Robert Schueller at 800.588.1281.
About Melissa’s Produce
Melissa's Produce is a leading distributor of specialty fruits and vegetables, offering a wide variety of unique and exotic items to grocery stores and restaurants across the country. The company is committed to providing the freshest, highest-quality produce while continuously innovating and introducing new and exciting products to consumers. Media contact: Robert Schueller, 800.588.0151, www.melissas.com
