Los Angeles, CA (June 2025) – As global flavors and immersive, at-home cooking experiences gain traction in
produce, Melissa’s Produce is making it easier than ever for retailers to tap into the trend. Introducing Melissa’s
Hot Pot and Shabu Shabu Essentials Kits—ready-to-merchandise, all-in-one produce kits that deliver the
authentic ingredients needed to create these beloved Asian meals at home.
Shoppers no longer have to hunt down specialty ingredients to enjoy the magic of hot pot. Melissa’s kits come
complete with curated fresh produce and Organic Pressed Tofu—just add broth and your favorite dipping
sauces. For a heartier, non-vegan twist, thinly sliced meat or seafood is an easy addition—a QR code on the
label links to a how-to recipe for added convenience.
Two Styles. One Delicious Experience.
• Hot Pot Essentials Kit (Chinese-style): Organic Pressed Tofu, Napa Cabbage, Organic Beech
Mushrooms, Baby Corn, Sno Peas, Leek, Thai Chiles
• Shabu Shabu Essentials Kit (Japanese-style): Organic Pressed Tofu, Baby Bok Choy, Leek, Thai Chiles,
Organic Bunapi Mushrooms
“Hot pot is having a moment—and it’s easy to see why,” said Robert Schueller, Director of Public Relations at
Melissa’s. “It’s healthy, it’s fresh, it’s fun, and it brings people together. Our kits eliminate the guesswork so that
shoppers can enjoy the experience with confidence.”
In-Store Support Available
Melissa’s provides “How to Hot Pot” signage to help retailers create impactful cross-promotions and turnkey
displays. Contact Robert Schueller or your Melissa’s sales representative to get started.
